Momentum Blogs

social media plan, social media

Creating Your Social Media Plan

October 29, 2019

Creating a social media plan for your business might seem like a daunting task – especially if your social media experience is just posting videos and pictures of your dog to your Instagram. (Your dog is very cute, but he might not be right for your brand.) So, how do you use social media for…

Read More
personalize your brand, personalized

How to Personalize Your Brand to Increase Success

October 29, 2019

A successful brand is the foundation of a successful company. After all, your brand is the face of it all and will be the main way customers develop their first impressions. It’s imperative that your brand accurately portrays who you are and what you do as well as illuminates the products and the people behind…

Read More
digital marketing strategy, digital marketing

Why Your Digital Marketing Strategy Isn’t Working

November 2, 2018

When done correctly, a strong digital marketing strategy will greatly benefit any business. If your digital marketing strategy isn’t increasing your sales or website traffic, chances are you’re not doing it right (or you’re not doing it at all). Here are some pitfalls that might be preventing your business from having a solid digital marketing…

Read More
mobile app, mobile marketing, marketing tips

7 Mobile App Benefits for Small Businesses

October 5, 2018

With an average of 1,325 new apps released per day in the iOS App Store, it’s no surprise you’re always hearing the words, “There’s an app for that!” You see large, well-known corporations constantly launching and profiting from new applications. As a small business owner, you might think your business doesn’t need an app –…

Read More
pinterest, pinterest for business, getting started with pinterest

How to Use Pinterest for Business: 6 Basics for Getting Started

August 31, 2018

Pinterest isn’t just about DIY crafts, fashion, and weddings. It’s also a valuable (and powerful) tool for businesses to generate awareness and sales. The platform has over 200 million monthly users and 55% of “pinners” use Pinterest to shop, which is higher than most other platforms. Pinterest’s demographics expand beyond just their core audience of…

Read More

4 Ways Interns Empower Your Business

August 17, 2018

No matter what industry you’re in, interns can be a valuable asset to both your employees and the company itself. Internships provide more than just knowledge and experience for the intern themselves, they also benefit your entire team. Here are four ways interns empower your business and provide opportunities to empower your team. 1. Giving…

Read More
advertising, quality advertising

5 Areas Quality Advertising Impacts

August 3, 2018

In a world where consumers have endless options, it’s important to present your brand with a level of quality. Often times, consumers’ first exposure to a product is visual. Being able to make a powerful first impression can be the difference between gaining a lifelong customer or your product collecting dust. Quality advertising reflects different…

Read More
types of video marketing, video marketing, video production

Effective Types of Video Marketing to Humanize Your Brand

July 20, 2018

We all know by now that video marketing is a powerful and effective marketing strategy.  So, shouldn’t we try to utilize it as often as we can? Video can be used to complement or replace written or graphic content. Buyers want an authentic and human feel to their brands and video gets us there. Think…

Read More
landing page, effective landing page, landing page tips

Generate Leads & Increase Conversions by Creating an Effective Landing Page

July 6, 2018

We don’t need to ask if you’re looking for an easy way to generate leads and increase conversion rates (because of course you are). And adding landing pages to your digital marketing strategy is exactly what you need to do to do just that. These simple but effective tools enhance any advertising and marketing campaign…

Read More

Start Your Own Small Business: The Sharing Economy Can Help Get You Started

June 29, 2018

Written by Dean Burgess, How the Sharing Economy Changed the Way We Consume For a long time, the words “sharing” and “economy” didn’t appear by each other in any context whatsoever. Over the past decade or so, however, the sharing economy has reshaped the way we travel, the way we raise funds, and the way…

Read More